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Introduction, Philosophy Shred Ready
is a small company located in Auburn, Alabama near the banks of the Tallapoosa and Coosa Rivers. In 1996 Tom Sherburne was
out at the local play spot cartwheeling his Hurricane kayak, jamming to tunes in his head. As he was shredding the water,
he kept thinking ‘I am ready to shred.’ About the same time a local aerospace composites manufacturer approached
him about building a slalom racing kayak, since he had been training for the 96’ Olympic Slalom Team. He threw them
a helmet to modify and mold. A week later they sent him a carbon composite helmet that was super light. A few months later
Shred Ready was born and his spare bed room became the international head quarters of Shred Ready, Inc. Greg Lang's (co-founder)
garage became the first Shred Ready factory. Just like a new born, they struggled and had to learn everything--how to laminate
composites, how to make an invoice, what credit terms are, how to manage employees. Their first year on the market they sold
a whooping 73 helmets. Today they sell that many helmets a day but remain a small core company focused on the manufacture
of protective gear for sports they participate in; whitewater kayaking, skiing, snowboarding, wakeboarding, kiteboarding,
and skateboarding.
Shred Ready is more than a helmet company; it is a philosophy for everything they do there in
the factory and warehouse (which used to be the local feed and seed store). It is about always being READY to have fun, progress
and do things better than they have been done in the past. The Shred Ready gang comes in early to spend some quality time
on the rock-wall that they built and molded the climbing holds for. The kayaks are on top of all of the cars out front, just
in case the power company decides to turn the water on. If the work is done, and sometimes when it is not, if the water is
on you will find them tearing up "Sticky Hole" or shredding the "Big O" on the Tallapoosa River. They
are always ready to shred! The Shred Ready philosophy extends beyond just having fun. It is how
they conduct business and their lives. It is about being passionate about what they do. It is about being open to new ideas,
providing opportunities for continuous learning and growth for those who work there and for those who have gone beyond the
call of duty to help Shred Ready grow and prosper (you know who you are, thanks). It is about developing long-term relationships
with their suppliers, dealers and customers instead of just trying to earn a buck. They would rather call them friends than
business acquaintances.
At Shred Ready they are always ready to go the extra mile for their friends. They stand
behind their products. They research and develop new composite manufacturing processes. They design new helmets and products
for YOU when they don't have to. They do it because they don't like to wear the same old crappy looking helmet that
they wore when they started paddling about 7.5 feet ago (that's 23 years for the new school shredders), which is still
on the market today!
Besides, it is cool for them to develop manufacturing processes, product designs and keep
doing it better each day. Shred Ready is into developing long term relationships with vendors, dealers and customers (aka
friends) across the country and world. And it is even cooler to be Shred Ready!
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Shred Ready Sizing Chart- Minimum/Maximum Circumferences are in Inches
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AHM AHM JR Phly Shaggy Sherlock Super Scrappy Shensu TDUB Vixen Full
Mental Jacket
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21.0 - 23.75 19.25 - 21.5 22.75 -
24.5 21.75 - 23.75 20.75 - 23.0 20.75 - 23.5 20.75
- 23.0 21.75 - 23.75 20.0 - 22.25 21.5 - 24.0
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To determine your head circumferences, simply measure the circumference of your head at the widest part. Shred
Ready helmets are engineered to fit a wide variety of head sizes. Every Shred Ready helmet comes with 3 sets of interchangeable
fitting pads for a custom fit.
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